List/Grid Monthly Archives: June 2012

Affiliate Marketing Strategies As You Work Online

Affiliate Marketing Strategies As You Work Online

When you have ventured into the field of affiliate marketing you should keep in mind a few tips in order to succeed in your business. Affiliate marketing is definitely one of the most appealing ways to make money online.

It is an endeavor in which you send traffic to another person’s website, who is the merchant, by advertising a link of the product or service he offers on your website. You get paid a commission in return for advertising different products ranging from scented candles to jewelry and also services such as debt affiliate program and work online programs.

However, to be a successful affiliate marketer and earn enough commissions you need to follow some rules.

Here are some tips on how to become successful in affiliate marketing.

1. Think about your subscribers – You should think about your subscribers and how you can serve them instead of haggling over commissions. Long term success can be achieved only if you dedicate your efforts towards finding the problems that your subscribers are facing and help them solve these problems.

In this way you will be able to generate goodwill and a loyal customer base, which will ensure a regular traffic to your website and increase your earnings through commission.

2. Choose Niche Products – It is important that before you begin any online business you determine which niche to target. This will enable you to focus on creating relevant content and offering related niche affiliate marketing products.

Just because you heard there is a gardening tool that is selling, does not means you start promoting the same tool on your sports news blog. This will only confuse your visitors thus the click through rate and bounce rate will go up.

debt affiliate marketingAlways offer your target audience with affiliate marketing products that are relevant to the content you share. Wear the shoes of your customers and seek for products that will address the difficulties they face. This way you will make money as you work online at home.

3. Try offering bonuses – It is advisable that you offer bonuses on as many products as you can, which you promote in order to generate higher amount of sales. When you are offering bonuses, do not just offer any PLR product you lay your hands upon. If you want to be unique then create your own bonuses to offer.

You should keep in mind that these bonuses should be related to the individual products such that they provide additional value to the buyers.

4. Consider your affiliate company landing page – First impression matter a lot when it comes to online sales conversion. Before you decide to promote any affiliate company product, take time to look at their landing page.

If the landing page looks good to you then it will most likely be attractive to most of your visitors. The same goes to the banners, if a banner is attractive enough then your site guests will click on the images. The best strategy when it comes to banners advertising is getting flash banners. This is because when your site visitors see images moving they will most likely be tempted to click on the images.

5. Check the history of the affiliate marketing company you are working with – There are so many scams out there and it is imperative you research to make sure you do not waste time promoting a product and end up not getting paid.

Join online forums in your niche and ask about the company you want to work with. Linking up with the right people will go a long way in ensuring you join the right affiliate companies. In addition, you will get to know the products that are converting highly thus offer them to your target audience.

Note: Be careful when you come across an affiliate company asking you to pay so as to become an associate. Affiliate marketing should normally be free to join.

working online at home6. Don’t just copy paste links – Do not make the mistake of copying and pasting materials from your affiliate marketing company sales page, instead create your own review content. If you don’t be unique and provide content on your own words, your website will be no different to numerous others offering the same kind of products or services. You should give your customers something unique so that they keep visiting your website.

7. Sell products that you have used – In affiliate marketing it will have more impart if you market products that you have purchased. This will mean that as you provide reviews of the product you will be doing so from an informed position. It is also known as product knowledge.

It can really hurt your online credibility when you say what a product will do and it ends up doing the opposite. People like knowing what to expect before they buy a product thus using it will give you an upper hand.

These are the 7 major steps that you can take to ensure that the affiliate marketing program you are offering draws enough traffic. Always remember, since the amount of traffic visiting your website is your main source of income, you should try your level best to capitalize on creating rich and informative content.

Some people would like you to think making money through affiliate marketing is difficult but that is not the case. It can be easy if you apply the correct tactics and the way to do that is by learning form the best in the market.

Research on the best techniques of affiliate promotion, this is by reading and observing the top blogs in your niche. Read articles that have been posted by affiliate marketers and make sure you implement the tips they share accordingly.

The last thing you need to have is to believe in your capabilities. Nothing comes easy therefore you need to have persistence and focus on being the best in your niche. Making money as you work online has got nothing to do with getting rich quick schemes, you have to be patient.

There is still more to learn when it comes to working online from home in relation to affiliate marketing. Follow the links right below to harness more info.

Free Business and Tech Magazines and eBooks

Facebook Timeline Cover Page – A Close Web Marketers’ Partner

Facebook Timeline Cover Page – A Close Web Marketers’ Partner

Some time back we published a post about changes that facebook is doing to its layout. From then many other design updates have been done but the latest is the new facebook timeline cover.

Timeline was launched in December 2011 and we must agree facebook has really made large strides since then. Number of users has grown to above 900 million. It is estimated that by the end of the year facebook will hit 1 billion active users.

This is a big feat by any standards no wonder facebook is envied by many. Facebook also got listed on the stock exchange with investors jostling to get a piece of the leading social media site. Though the IPO did not go as anticipated, the future of facebook looks so bright.

Enough with the statistics and let us get back to the reason of writing this blog post. Facebook timeline has several features that online entrepreneurs can use to promote their businesses.

Ideally, when you look at the cover of the facebook timeline, posts are arranged in a historical format. Your recent activities which include updates, pictures and videos are streamed at the top of your timeline.

The streaming can be applied to both your personal page and fan page. This makes it easier for your target audience to track your activities thus help you market your business on facebook.

If you have not activated your facebook timeline you better do it right away. Click here to learn how to get facebook timeline.

Before timeline was launched, facebook implemented several changes to their layout. It became difficult to keep track of all these changes. Later, facebook settled for timeline which offered new and better marketing and optimization opportunities.

Note: Facebook has just updated timeline where you can schedule your updates. According to some internet marketing pundits this will offer stiff competition to sites like Hoot Suite, and Tweet Deck. This also spells doom to applications such as Post Planner. To find out more about this new feature watch the video below

On this post we shall discuss some of the advantages that the facebook timeline cover offers internet marketers. Whether you have a big or small web business you need to read this post to the very end to see how you can increase traffic to your site through facebook.

How business people can benefit from using timeline:

The element of user friendliness:

You do not need to have any technical skills in order to operate timeline. The interface is so straight forward for both the admin and visitors.

In the facebook timeline admin area, you can be able to track activities such as comments, likes and sharing of your updates. Timeline comes with a section that shows your page analytics in terms of visitor engagement.

This is inform of a graph that displays your page reach, likes and more importantly it shows the number of people talking about your page. You also get a more detailed report on other activities that bring people to your page such as pictures, mentions or message posts and so on.

How you benefit from the Cover photo:

The top of your facebook timeline cover is definitely the most important when it comes to marketing on facebook. This is because it is the first thing people see when they land on your facebook page.

This area is dedicated for adding an image and it has a measurement of 851 x 315 pixels. It therefore goes without saying that the image you use has to be very captivating.

Generally, people are drawn to images than they are to text. And this must have been the reason for facebook to allocate this area to facebook users.

As a business person you need to fully take advantage of your cover photo to catch the attention of your target audience. The image will determine if visitors will remain on your page or exit immediately without reading what you have to offer.

It is good to note that facebook timeline has some limitation when it comes to adding a cover photo. You are not allowed to upload promotional images. This includes images that have information about offers or discounts to your services.

You are also not to add contact information such as your telephone number or email. According to facebook guidelines, you are not to include call to action messages to your cover image on timeline.

Here we are talking of messages that tell visitors to like or share your page. This leaves web marketers with only one option, have a cover image that gets the attention of viewers.

The facebook timeline cover image is an opportunity to brand your business or yourself. As they say, a picture speaks a thousand words.

facebook timeline page

Highlighting important information on your timeline:

You can now be able to highlight important information appearing on your facebook timeline page. This is by stretching an update across your page.

A post that has been stretched out will be easy to locate thus help you promote your business. You can also take an old post and pin it on the top left side of your page. This feature helps you to give new life to your old updates that had long been forgotten.

Easy interaction with your audience:

One of the reasons of marketing on social sites is to interact with your customers. As you communicate with your clients, you build relationships which help boost your business profile.

The new facebook timeline has a feature that allows easy communication between you and your target audience. Now people can send you direct messages which you can respond to in real time.

This element of communication has helped businesses offer quality customer service. In addition, you will be able to build relationships with clients and network with other people in your niche.

In case you do not need to receive messages using this feature, timeline enables you to deactivate it.

Making use of Apps in your timeline:

There are many apps that you can use on your facebook timeline cover to promote your business. Some of the apps you can use include NetworkedBlogs that updates your blog posts onto your wall.

Another great and free app to use for optimizing your facebook timeline cover is Shortstacks. With this app you will easily integrate your website or blog into your facebook fan page.

An important attribute of shortstack is the ability to add links pointing back to your blog from facebook. Apart from optimization, it helps you generate direct referral traffic to your blog or website.

The stockstack application widget will appear right below your cover images thus offering you an opportunity to promote your business.

Updates are viewable by all people:

This is yet another powerful element of facebook timeline. If your business is mentioned in a post or comment it will appear on your timeline where all people coming to your page can see.

Though this feature can be disabled, it is recommended that you enable it to help boost social proof. This way you will gain trust from your audience thus boost conversion rate.

Elimination of landing pages:

The one thing that facebook timeline did away with was creation of landing pages. Gone are the days when online marketers created fan pages that elicited “Like” button clicks, sharing and other call to action messages.

The new facebook design and layout allows you to take people to your timeline directly. The reason for facebook to do away with landing pages was to give people an opportunity to explore a business before visiting the website.

This gives more reason for you to make sure your timeline is interesting and eye catching. You also have to include insightful content that will leave viewers with no option but to visit your site for more.

Summary: Facebook has for sure cemented their dominance in social media and other sites like twitter, linkedin, Google Plus and Pinterest are left to do catch up.

If you ask me, facebook timeline has a very appealing look. Any business person who is not using facebook to market their business is for sure leaving money on the table.

I also like the element that facebook brings to online marketing. Rather than focusing on marketing, facebook is putting more emphasis to improving user experience.

What are your views about timeline in relation to business promotion, post your comments in the section provided below.

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