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How To Understand Your Market Target Audience Traits

How To Understand Your Market Target Audience Traits

Sometimes your target audience can show peculiar traits thus making it difficult to know exactly what they really want. But that does not mean you stop trying to find out their needs.

Addressing the needs of your market target audience is the secret to online business success. As a webmaster or blogger you need to acquire a sixth sense that sees the thoughts of your site visitors.

It is only by identifying the problems facing your target audience will you be able to generate valuable content.

A look at companies doing well like Apple, you will discover that they know how to read their customers’ minds. Apple provides solutions even before customers know they are in need of a solution.

When your blog content is able to address the desires, worries, frustrations and expectations of your target audience money will surely become your middle name.




The benefits of creating insightful and educational content to your visitors are endless. With rich content your blog will easily go viral, your SEO profile will hit the roof and your brand name will reach corners of the world you only dream about.

A blog like Pro Blogger has really helped me to learn a lot of things as pertaining to blogging. The content that Darren Rowse (Pro blogger) publishes goes a long way in making a difference in his market target audience lives. People like Darren, Pat (Smart Passive Income), Glen (Viper chill) are the people I like to refer to as influencers.

Generating content just for the sake of it can make you irrelevant within no time. The minute your target audiences feel that you are not meeting their expectations; they will quickly run to your competitors.

It is amazing how an American comedian can make Americans shade tears with laughter and fail to make people in Europe even crack a smile. But for the American to achieve the same with the Europeans, he will need to study their traits and what they relate to so as to form relevant jokes.

That is the same case with online business, what appeals to a certain niche may not work with another market target audience. To really understand the needs of your target audience is not easy, but it is attainable.

On this write up we share learn how to study your site visitors thus publish content that will address their issues. From today, you should provide your site audience with content that will get them sharing and spending more time on your website or blog than ever before.

Are you wondering where your traffic went to? Could it be you have been assuming the topics your target audience want discussed? If this applies to you then you have to read this article to the end. By the way, you do not need to be a magician to understand your blog visitors.

Here are 5 ways of identifying the needs of your market target audience:

site audienceRefunds: This point will mostly apply to sites selling products online considering that your products are part of your content. One thing that can really hurt your online reputation is selling products that are not up to standard.

For you to build a reputable brand name, everything you have on your blog should be top notch. That is why you need to track the performance of the products you are selling.

If you notice there is a product that people keep on requesting for refunds after purchasing, you should right away remove it. Address the needs of your target audience does not only apply to written content. It also involves the products you are selling.

Affiliate marketers need to visit their affiliate accounts and monitor how they are performing. If you see a product that is getting very many clicks and no sales are been made, you have a reason to ask, why? Maybe the product in question is outdated or has run out of stock.

There is an adage that says “Actions speak loader than words” thus when a product’s conversion rate is low you should think of replacing it especially if your site generates high traffic.

Comments: The fact that blogs are interactive; they can really go a long way in helping you understand your target audience. That is why expects in online marketing advice you to incorporate a blog in your website.

If you take time to read the comments that are posted on your site, you will not only get into the minds of your readers but you will know the language that appeals to them.

The manner in which your target audiences present their issues can really help you create powerful and epic content. Come up with titles and article content using the same language that you see your readers using.

This way you will be able to relate with your site visitors as well as address their exact needs. In addition, using their language will elicit more interaction than is usually normal.

Take time to scrutinize the few comments coming to your site and you will discover the real issues that your target audience encounter. Furthermore, you will also be able to link up will new market target audience as your content gains viral effect.

Taking polls: Another way of studying the needs of your readers is by asking questions. From people’s responses you will learn their fears and frustration and that is want you need to use to come up with content.

Ask questions that will call for the readers to explain themselves rather than give a “Yes” or “No” answer. It is from their responses that you will derive your topics and more so the language to use. This way you are guaranteed to touch the emotions of your target audience.

The secret to succeeding in taking polls or surveys is asking the right questions and in the correct manner. For instance, if you ask a question like “Do you know how to start a blog?” chances are that most of the answers will be “Yes” and “No”.

In order to get into the minds of your site visitors you need to rephrase the question. You would be better off asking “What challenges are you facing in regards to starting a blog?”

By the way, you do not need to have a lot of traffic in order to post surveys on your site. The same results you would get from 500 responses will be the same if 50 people responded. In short, with 50 responses you will gather what your target audience needs to be discussed.

Polls will work best when you ask people to tell you their desires and fears. However, you will remain their friend if only you offer them workable solutions.

Also, a site like Yahoo Answers can really help you to understand the needs on your market target audience. Here people ask questions that they are struggling with and you can read their thoughts to know what to write about.

Keyword tools: On two of our previous blog posts we talked in details how important keywords are in relation to online business. Something that may appear to be in demand according to you may not be the case to your target audience.

Follow the links below to read these articles and learn more about keyword research

Are You Using The Right Search Keyword Tools?

Keyword Research That Guarantee You Rank High

That is why keyword research is very important. Generating content without knowing what people are searching for is like throwing punches in the dark and hoping you will hit the target.

The beauty about keyword research is that there are tools you can use for free. These include Google Keyword tool and Word Tracker. In case, you want a more detailed and comprehensive analysis of keywords you will need to purchases tools like

Keyword Discovery

Keyword winner

I find it quite amazing how the world has become like a small village. Imagine, while at the comfort of my home I can know the needs of the people in Asia by a click of a button. If that is not the secret and way to make money online from home then I don’t know want else is.

Reaction to older posts: The activities that took place on your site in the past can really help you understand your market target audience. This is why it is imperative to add share buttons on your site since they will be good indicators on how visitors react to your content.

There are many blogs out there that have over 50 articles and the owners have not taken time to know how people reacted to them. In fact, with just 15 blog posts you can be in a position to tell the needs of your target audience.

Many are the times you will hear the words call to action being mentioned when it comes to writing online. Call to action messages include telling your site audience to

* Leave comments

* Share your blog posts

* Register to your email list

* Subscribe to your RSS feed

The above call to action strategies are good to ensure you engage and interact with your blog visitors. More than anything else, they can help you know whether people liked your articles or not.

If you see an article that solicited most comments or was shared a lot, you should seize the opportunity and come up with a similar article. Go back to the popular articles and see how you arranged your words and the manner you phrased your titles. This will give you a rough idea on how to write your future publications.

You can borrow ideas on what to blog about by reading comments made on an old article. It can really amaze you how phrasing old articles can produce even more compelling and epic content.

Conclusion: Here is what I want you to do, go back to your old articles that really had an impact on your target audience and come up with a new blog post.

You can also opt to ask your visitors some questions then use their answers to generate your next post.

After doing that, I request you give it like two days then share your views of what happened in the comment section below.

In case, you have been using the above mentioned strategies before, tell us the outcome in the same comment section provided below.

To keep getting rich and provocative content on how to work from home online and make money, enter your email address in the section provided in the side bar.

You can also click here to subscribe to my RSS feed.

All the best, as you put effort and work smart to make money online from your blog.

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Ways To Earn A Living As You Work From Home

Ways To Earn A Living As You Work From Home

Work from home! Do you love the sound of that? The beauty of this is that no one has to know what you do. All they will be wondering about is the fact that you are always at home and driving that flashy car. It is just amazing the numerous ways that exist on the internet for you to make money. With people losing their jobs daily, it is the high to get an easy way out.

Some may be asking, then how do I make money online and which are the best strategies of achieving this? Relax; on this write up we’ll discuss some of the proven tactics of earning a decent income on the net while you work from home.

Google Adsence: This is the best way to generate cash for newbies but also some online gurus still use it. The first thing you need to do is launch a blog or website then load it with quality targeted content. Then head to google adsense account setting page and create an account. It will normally take 2 day before your account it approved.

Once the account is validated adverts relevant to your site will be posted on your web pages depending on where you want them placed. It is advisable to share quality content and market your site or blog so as to get visitors. As the visitors click on the adsense links you get paid.

Forex Trading: I know a friend who is doing very well in forex trading. Through the Forex market you can earn quite a substantial amount of money. This is a platform where individuals or companies trade foreign currencies. The beauty of it all is that the cash flow in this market is constant and all you need to do is identify a broker to work with.




The broker you opt for is very important since some have systems that coach you on how to trade. Some of the renowned forex brokers include IForex, Finexo, GFCMarkets just to point out a few. The other amazing aspect about this market is that it operates 24/7 so where ever you are you can trade at whatever time.

Note that you will need to have capital to be able to trade. But the idea is to start small and learn the tricks and as time moves on you can invest more. The risks are really high sometimes thus take calculated risks and endeavor to learn about how different currencies are performing in the world market.

Note: Patience and willingness to read vastly is key when it comes to this kind of online trading.

Selling Information: The internet is all about content, in fact the phrase that you are likely to hear or come across in most forums is “Content is King”. There are people who are out there searching for valuable information and are ready to pay for it. All you need to do it get a niche that you are good at and share your expertise passionately.

The best approach to this is having a website where you will be publishing your unique content. Remember you have to market the site for example on related online forums, social marketing site and also on search engines. Once you start getting traffic you can charge a monthly membership fee for people who want to access the information you are publishing.

Selling Ad Space: Here the concept is similar in that you first have to create content that will help in targeted traffic generation. The minute you have traffic on your site or blog you will easily get people interested in buying advertisement space on your site. It will be up to you to decide how much to charge depending on the position the advertiser desires his/her advert be placed.

There are good softwares that will help you automate the whole process thus all you will be left to do is marketing your site.

Virtual Online Stores: Do you have your own product that you wish to sell online? Then the right place to go and do this is on EBay. EBay is a virtual online store for both people trading their own product to those selling other people’s items. Believe it or not here you can sell anything you think of from tooth-picks to airplanes.

Remember if you are selling your own goods you have to arrange for the packaging and shipping of the goods to your customers. You too have to take care of customer satisfaction and all that pertains to after sales services.

If you do not want to deal with after sales services you can opt to sell other people’s goods for a commission. The site is so user friendly so you can load the products you wish to trade easily and also get tools to help you promote your online store as you work from home.

Ebay also has an option where one can become an affiliate. All you have to do is enroll as an affiliate and market your affiliate link on social media sites, online forums, classifies directories or on your blog and once you get your visitors to become members on ebay you are paid $3 as commission.

Another website that you can work with is Amazon, only that here you need to have a website of your own and load the products you wish to sell on your web pages. Amazon will pay you a commission every time you make a sale. Most of their commissions range from 4% to 10%.

In case your boss is threatening to fire you then I think you should be the one doing the threatening, because armed with these money making options you are set to achieve financial freedom. The number of people who are browsing the internet is rising everyday hence the potential of generating revenue online is immense.

Therefore take full advantage and choose the best strategy or tactics that you think you have passion for. Is it just astonishing that you can work from home and still earn millions of cash? I love the sound of that…

Join me next week where you will get to learn even more insightful streams of income on the internet.

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