List/Grid Tag Archives: content generation

Value Of Blog Content – Breathing New Life To Your Blog

Value Of Blog Content – Breathing New Life To Your Blog

If you are a blogger you know that generating content for your blog is the only way to ensure web presence. The more you produce blog content, the better you will appear in the eyes of search engines and your target audience.

But what happens when you discover that all your efforts are not bearing the required results. For those of you who have been entrepreneurs, there comes a time when you have to re-evaluate your business performance.

In most cases, you will realize that you need to revamp your business. By this I mean, coming up with new policies, strategies or setting new goals. Nowadays, things keep changing rapidly especially in the business front.

A product that is selling like hot cake today, may become irrelevant tomorrow thus stay on the shelves with no one showing any interest anymore.

Just like any business out there, blog content needs to be evaluated to check if it’s adding value or not. When a business blog is analyzed and then revamped, the chances of making it more profitable will definitely increase.





The challenge is to know the right time to breathe new life to your blogging content. If you ask me, when you notice that there is no increase in SEO traffic and yet you are optimizing your blog content, it is time to re-strategize.

By analyzing your content you may just discover that your post titles are not as captivating as they should be.

Or you may find that your blog articles are not as insightful as they should be, or your content has lots of spelling or grammatical errors.

All these mistakes can contribute to low blog traffic and they need to be addressed urgently.

It is impossible to wake up one day then decide to erase from the internet all your low quality articles. By the time you will be thinking of doing that people will have shared your content thus making it impossible to completely remove your content on the net.

But all is not lost; discovering that you need to work on your blog content is a plus. The next thing you need to do right away is come up with a plan to breathe new life to your blog.

It does not matter how many low quality articles you have on your blog or how long you have been blogging, there is always room for improvement.

Even if you loss all your site visitors to your competition due to poor content, there will always be new people joining the internet whom you can attract and convert them into raving fans.

Statistics have revealed that on a daily basis, 300 million people surf the internet for the first time. Therefore, it is not too late; there will always be new markets to explore and new people to do business with on the internet.

new business through blogging

How to revamp your blog content and attract new business opportunities

There are some questions you need to ask yourself.

Is your current SEO blogging content directing organic traffic as it should?

Are your blog posts offering insightful and educative content?

If you were a visitor to your own site, would you share the content to your friends?

Do your blog titles elicit clicks from your target audience on search engine result pages?

How interesting or captivating is your blog content?

In case your answers to all the above questions are to the negative, it is high time you did a blog overhaul. This does not imply deleting your blog from the internet; first begin by doing more research before writing any blog post.

One thing you must realize is that the main purpose of the internet is to pass on information. If your blog content is not helpful then forget about making money on the net from home.

For you to make an impact on the internet, people must view you as a serious person. You cannot expect to provide people with useless content and expect them to come running to your site with their credit cards in hand.

You have to win people’s confidence and trust for you to make money online. The one opportunity you have to gain the trust of your target audience is through your blog posts.

Rich content will win you online sales leads but that does not mean you get comfortable. Just like offline business, there is always a need to improve your blog content.

Strive to become a better writer or learn new SEO strategies that will get you more traffic. It is sad to see some blog writers still dwelling on old and outdated SEO techniques.

Subscribe to SEO news feeds and get to learn what is happening in the SEO world. Go a step further and implement what you have read so as to ensure your blog remains relevant.

Before long you will start commanding respect from people in your niche thus keep on generating revenue on the web.

blog content

Improving your blog reputation through your posts

When it comes to making money through blogging, your credibility matters a great deal. Your blog content determine how people are going to react to your products or services.

Consider the following when publishing your content:

*Ensure your blog articles are well written without spelling mistakes and grammatical errors

*Write captivating content that will touch the emotions of your readers

*Provide your audience with genuine facts

*Promote legitimate products and services that have been proved to provide workable solutions

*When you give figures make sure they are accurate.

*Always include a call to action message in your blog content

Once you do the above, visitors will begin hanging to your every word and that is when you will notice people referring to you as guru, veteran or expert.

When people see you as knowledgeable, you will have an easy time convincing them to purchase your products. That is the time every call to action message you send to them will produce 50% response.

But the moment you offer people half baked information that is boring and filled with content that cannot be authenticated, people will view you as a non starter.

What is the point of stuffing your articles with keywords for ranking purposes and fail to convert even one person into a customer because your content is not readable?

You will only make your readers to say; if you are publishing spammy content, it is obvious your products are not up to standard or your services are of low quality.

Believe me, if this is what is ringing the minds of your readers; forget about profiting from your blog.

Blogging calls for patience especially when it comes to generating content on your blog. If you have been taking short cuts, it is time you stopped and reconsidered your strategies.

There is still time for your to reorganize yourself and make sure the next new visitor that lands on your blog finds rich content. You can redeem your reputation and if not so prove to your new customers that you’ve got what it takes to be a source of quality information.

Think of the needs of your readers rather than your own

Maybe you having been blogging for many years and now you are thinking of revamping by telling people how experienced you are.

For your information, no one is interested in your achievement as a blogger. It is good you have been in the business for 10 years but that is content you provide in the “About Us” page and not within your post about article marketing.

Let me ask, how are your achievements as blogger got to do with providing your target audience with helpful strategies in article promotion? There is no relation at all.

Maybe you can be excused to talk of your credentials if only they add value to your readers. For instance, if you were presented with a check for been the best affiliate marketer in a certain program, you can mention that in your article about affiliate marketing. It will prove to your readers that they too come become top affiliate marketers.

Remember, blogging for money is about addressing the needs of your readers and not dwelling on your achievement. If you offer solutions that address the problems facing your target audience, your bank manager will become your personal friend.

Conclusion: Blogging is easy but it can also be difficult if you take the wrong approach. What matters most in blogging is your approach to blog content generation.

Researching and reading widely will ensure you produce quality blogging content. Within no time readers will begin returning to your blog for more content.

Some bloggers skip the part of blog content creation and jump straight to email marketing and producing sales letters. If you are one of those bloggers, it is time you reconsidered revamping your blog.

Publishing blog articles should be the first step to take when it comes to doing business on the web. Why bring people to your blog when you have little to offer them inform of content. The only way to communicate to your audience is through your blog posts.

Visitors need to know from the word go what they can benefit from you. If not, they will go somewhere else where they can get what they are looking for or what they expect.

By providing your readers with educative and helpful blog content, you open the flood gates to increasing your email subscribers, online sales conversion, fan base, blog traffic and of course generate more revenue online.

Now you know what to do in order to breathe new life to your business blog.

Do you have something else you can share with as about revamping your blog content? Use the comment section below.

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Web Page Content That Search Engines Simply Adore

Web Page Content That Search Engines Simply Adore

The core reason that makes the internet thrive is the element of sharing information. For years webmasters have been spending countless hours trying to generate web page content that will meet the needs of their target audience.

While others were hard at work generating quality web content, others decided to find ways of gamming search engines. For a long time search engines results were filled with spammy sites that offered useless content.

Most of these crappy sites’ agenda was to make sales but did not offer any solutions to peoples’ problems. No wonder Google set up a good plan to scrap them off from their search results.

This are the same people shouting at the top of their voices claiming Panda and Penguin updates were unfair. If you ask internet searchers they will tell you it was long overdue. People are ready to buy online but more importantly they are also looking for helpful web content.

Create web page content that meets the needs of your target audience and making money will be like a walk in the park.





Now that you can see the importance of content you may be asking:

What is the definition of content?

Since we are talking of web page content the best way to answer this question is explain what content is in relation to the internet.

Content can be in many forms which include written text, still images, moving images, podcast and so on. As a webmaster you also need to go a step further and realize that website or blog content is also made up of:

-Meta tags which include Title, Description and Keyword Tags.

-Alternate text (words that help tell what an image is about).

-Page URL (link that people follow to reach your webpage).

-Anchor text (words that are anchored on a link also called hyperlink).

If you did not know, search engines are not able to read images. This is the reason of having an image description file where you can tell search engines what your image is all about.

In the description file you need to give your image a title, alternate text and a short description. This you do using text format.

This tells you that when it comes to the internet the best type of web page content is text. You have probably heard that a picture speaks a thousand words, but in regards to the internet that is not the case.

To make your text visible to search engines, do not make a mistake of embedding them in your images. Rather describe your images within your description file as explained above.

How do you tell bad content?

Before google embarked at finding ways to rid the internet of crappy sites, SEO was been abused. Those were the days when an incomplete article of 250 words would appear on page one.

It was common to see a page ranking high with a poor ad-to-content ration. For you to reach the little content available you had to scroll all the way down the page.

And that was not all; webmasters would squeeze their budget and hire amateurs to generate for them content. As a result, it was common to see pages with spelling errors and even more annoying articles stuffed with keywords.

The result of these was that the internet was full of short, vague and low quality content. Originality was wanting as people ran amok publishing duplicate content. It was a common scene to come across a web page plastered with affiliate links, adsense links and banners with valuable web content nowhere in sight.

In summary here are some things you need to avoid when generating content for your blog or website:

  1. Don’t upload more images than text in your web pages.
  2. If you have to add images avoid flash and frame images.
  3. Do not duplicate content from another site. Affiliate marketers should use different wordings from the ones used by merchants/manufactures.
  4. Publishing content that does not address the problems of your target audience.
  5. Writing articles that have no targeted keywords phrases.
  6. Publishing content with high marketing pitches all in a view to sell.
  7. Use of the same keyword throughout within your anchor text when linking to external and on site pages.
  8. Posting an article with spelling and grammatical errors.
  9. Use of jargon.

Ideally, what this means is that you need to present your content in a coherent and in an easy to understand manner. Readers should straightaway be able to define precisely what your web page content is all about.

The moment your readers see that you are out to show off they will drop your site like a hot potato. The use of difficult words also confuses readers and in some instances results in substandard content.

page contentPosting web pages with keywords all over the place will make your articles hard to read. This is because you will be forced to add keywords where they are not needed. Before you sell, first seek to solve problems faced by people in your niche. That is how you end up convincing visitors to buy from your site.

Anyway, do you expect engine bots to buy your products or human visitors? Therefore, content must come first and ranking second.

As for those who copy other people’s content, you will always trail behind the rest. By the way, Google’s search engine is becoming more intelligent and thus duplicate content will never rank well.

What is considered by Google to be Good content?

In order to survive the Panda, Penguin and all other algorithm updates, this section is a must read. Why? Because Google likes it when you give them what they want.

If you have web content that meets the quality guidelines set by Google, then be ready for high volume organic SEO traffic.

Below are some attributes of quality web page content that will rank high on search results:

  • Content created by someone well vast in their area of expertise. This is the kind of content that relay credible, insightful and captivating information.
  • Well researched content with references to source of content in terms of links and mentions. This helps in bringing an element of trust and integrity.
  • Articles that contain exact match keywords in the page URL, title, body of the article and in the Meta tags. In short, having an SEO friendly page that is rich with targeted keyword terms.
  • Web page content that have used keywords intelligently. This means having the recommended keyword density and adding keywords where necessary.
  • An article that has been proofread to rid it of spelling and grammatical mistakes.
  • Webpages that have good word count that explains in detail what readers want to know.

As you generate web content, try to stay clear of writing on issues that don’t add value. Instead, concentrate on providing information that seeks to address pertinent issues facing your target audience.

There is still hot debate on the importance of word count when it comes to page ranking, but it is high time this debate came to an end. Before, it was assumed that one could use 300 words and still provide quality information.

On a closer look, google discovered that there are some topics you cannot explain in a 250 or 300 word article. Hence, if you want to succeed in SEO, publish content with a high content volume. To be on the safe side use at least 1000 words.

This way you will be able to cover a subject in detail. In the process, your article will rank better than someone else who has written on the same topic but used a less word count.

It is true that sitting down day in day out to come up with web content is not easy. Publishing quality page content is as a result of extensive research and practicing on advancing your writing skills.

But I would rather you post two quality articles in a week that are educative than engage in negative SEO strategies.

Trying to game search engines may work in the beginning, but as we have seen with the latest google updates, it will not take long before you get axed from the top search results.

Using underhand strategies such as buying backlinks, providing search engines one thing and giving visitors something else or keyword stuffing will only work for a limited time.

So, when you become a victim of the next Google algorithm update, blame no one else but yourself.

Why you need to support Google’s effort to improve search results.

As a web marketer, apart from sharing content you also want to get relevant and useful information when you are doing your research.

We may not agree with some of the parameters that search engines use in their algorithm to rank web pages such social signals, but what they have done so far is recommendable.

SEO experts have indicated that social mentions are subject to manipulations by use of software.  It is also believed that people click on links appearing on social sites based on the words used in the title without necessarily reading the article.

Rather than getting involved in this debate, why not try coming up with captivating titles that will increase you click through rate (CTR) and more importantly social mentions. Either way, you have nothing to lose.

Generally, people connect with others of whom they share something in common. The whole point of search engines measuring social activity to rank web content is because it is expected people will react to what you have shared especially if it is informative.

Engine bots cannot read what you have written though all indicators show soon they will be able to do just that. But before engine spiders become that intelligent, they will have to use external mechanisms to tell what your site is about and also gauge your site authority.

Sharing quality web page content will increase your backlinks and social mentions thus tipping the SEO scales in your favor.

Don’t forget, when people begin noticing relevant and quality content appearing in search results, they will trust the sites that top SERPs. In turn, when you finally get to page one of your targeted keywords your bank manager will definitely be your close ally.

Web page content in summary:

Google is striving to offer their users the best content they can find, why don’t you emulate them by writing quality articles? This is the only way you can be guaranteed of a secure and successful online marketing career.

Share content that is superior to your competitors and Google will quickly send traffic your way. You might not rank right away but as time goes by you will get to rank where you deserve.

Learn your visitors’ preferences by conducting thorough research. Remember to also research on the right keyword phrases that your target audiences commonly search for.

Note: Put your targeted keyword in your page title, page URL and body of your article then let search engines do their thing.

Find out what searches will bring quality traffic to your site and create related and relevant page content. Ensure on each web page you include targeted key phrases as well as provide workable solutions that address real issues on any give subject.

As you sit down to write your next article make certain that it fulfills its intended propose which should be to add value to your readers. Put your whole heart into creating every web page and your visitors will notice your passion.

The one true investment you can put into your website or business blog is quality web page content. It may be expensive in terms of time, but the outcome will be worth every second.

If you opt the easy way out of gamming search engines and posting low quality content, then be ready and willing to face the consequences.

There is more that still needs to be addressed in relation to generating website or blog content. Feel free to contribute to this topic by posting your advice and feedback in the comment section provided below.

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