List/Grid Tag Archives: google ranking

Appearing In Top Google Listing Despite Google Fresh

Appearing In Top Google Listing Despite Google Fresh

First, there was the Panda Updates that affected most top sites google listing position. And before webmasters could recover from that shock, google has done it once again, another algorithm change called Google Fresh.

It is evident that google is out to raise the stakes in order to make sure they improve user experience. But the big question is, at whose cost? (Share your opinions in the comment section below this post) Google fresh is an upgrade of Caffeine architecture which was introduced one year ago. According to google the new algorithm change is aimed at ensuring Google listing remains fresh.

Through the new algorithm google listing system, google says it will now be able to crawl and index sites faster in a large scale and list fresh content. With the new ranking algorithm, google listing will be affected up to 35%.

What these means is that only one search result will be affected in each google search engine result page (serps). This will be like a reprieve to webmasters since not many will be affected this time round like the way Panda update did.

Even with this small impact, it is advisable you know how to avoid falling victim of Google fresh. Sectors that will mostly feel the pinch of this new google listing will be keyword phrases aimed at ranking for products and services that constantly change.





On this article, we will tackle in detail what you need to do as a webmaster to remain relevant in search engine listing on google. One obvious thing that you must do is to create a blog. It will be suicidal if you only have a website that is not connected to a blog and you want a top google listing.

The advantage of having a blog is that you will be prompted to regularly add fresh content.  Telling from Google’s statement concerning Google fresh, is that updating your site with fresh content is key in ensuring you generate search engine organic traffic.

Small work from home online business blogs and sites will have to up their game too. This is because it will be quite challenging for small sites to compete with big blogs. Most top blogs use their resources to hire writers who publish lots of new content regularly.

Then the big question is; what can small blogs do to keep in touch with the big players?

Create a sitemap: No matter how small your blog is you need to create a sitemap. To make sure your blog post are quickly crawled, indexed and added to google listing, submit the sitemap to Google Webmaster Tool (Free).

Sitemaps help to ensure that any new post you publish is picked and search engines notified of the new update. WordPress has a great plugin that ensure your sitemap is connected with the major search engines like Google, Yahoo, Ask and Bing.

The beauty of the internet is that you can automate the whole process and ensure your new content is updated in your sitemap.

Here is how to create Google SiteMap

Take advantage of Google News Sites: To be sure that you appear in top google listing you need to learn how google new works. Ideally, sites that qualify to display on google news are the ones that have fulfilled the requirements and adhere Google standards. You can search for these sites by entering “Google News Sites” in the google search box.

Normally, if you have a new blog or site it may take some time before search engines get to know of its existence. A good strategy of making sure search engines find your site faster is by submitting your content and links on Google news sites.

google listingsIt may call for extra effort to get your content accepted by Google News sites but it will be worth the effort. This is because your blog or site will be crawled and indexed much faster thus display on google listing.

Launch a blog: As we earlier stated it is important to create a blog. Once you have a blog you need to add fresh content on a regular basis. If you are the busy type, you can opt to hire writes to help you update your blog. The only disadvantage of that is that the quality of bought articles may not be the best.

If you have a website, you need to incorporate a blog within the site for visitors to add new content. Blogs are generally search engine friendly especially if you are working on a wordpress platform. WordPress have built-in SEO elements that make it easy for you to optimize your content for top google listing.

On your site you can also add a forum where members can share ideas hence helping you generate fresh content. But you will need to moderate the content coming in to ensure you weed out spammers.

Post press releases: Syndicating your content is one of the best ways of ensuring Google gets to pick your fresh content. Submitting press releases is the best way to achieve this. Press releases are considered top quality therefore they are quickly picked, indexed and submitted in Google listings.

It is advisable to have your keywords as anchor text within your press release. This will ensure you rank high in search engine listings for your targeted keywords.

A site you can post your press release is on PRWeb. But there are other sites that offer the service free of charge.

Use Social Media Sites: Sites like facebook, twitter, LinkedIn and now Google +1 are good for SEO. These are top sites that are crawled every minute for fresh content. If you can create an online community on social media sites then post your content and links, you will increase the changes of your new content appearing in Google listings.

On Google plus you can now create a business page where you can be updating it with links to your blog content. All indicators show that very soon Google +1 will be a major site to determine sites appearing on Google listing.

Adjust with the times: When it comes to online business especially SEO traffic generation, you need to be ready to adapt fast. If google says you have to add fresh content regularly then do just that, otherwise your business will become obsolete.

Summary: Google fresh is a call to bloggers to become more aggressive in terms of research and regular content generation. Regardless of your niche, there is need for more fresh content since things keep on changing.

As we speck Google is the King of search engines thus if you want to appear on Google listings you will have to do as they say. But the one element of search engines algorithms that remains constant is CONTENT GENERATION.

Feel free to share this article will other online marketers using the social media buttons displaying on the left. If you have something insightful to add to this topic, kindly submit it in the comment section provided below.


Google Ranking Algorithm Changes Once More

Google Ranking Algorithm Changes Once More

Have you noted that google ranking has been affected once again? SEO experts from different quarters have voiced their concerns about the new changes.  While others are celebrating the new google ranking updates, others are up in arms calling it suspect.

The new algorithm update has been named Google Fresh, it took effect 3 days ago (5th November 2011). Since this happened over the weekend, am sure most webmasters will wake up on Monday to find their sites ranking differently. One thing you can be sure of is that most reactions will be posted this week as bloggers and SEO expert analyze the new google ranking algorithm.

But even as we speak, some SEO experts have already voiced their opinions and it is just the third day of the change. This goes to show that Google Fresh has already affected most bloggers, webmasters and companies offering SEO services.

On one post shared by the owner of a site called I Love SEO, thought that the new google ranking changes were brought about by the need for more advertising space. Gianluca coned a name of the new google algorithm and named it Caffeine 2.0.

The one thing that all search engines seek to achieve is provide their users with quality content. Once user experience has been enhanced, search engines know that their main stream of revenue which is selling advertisement space will increase. It is for this same reason that Google keeps on striving to improve user experience at every opportunity.




Just the other day, Google ranking for most sites was affected by the Google panda updates, and before webmasters can recover from that change, today some will wake up to another change yet again, the Google Fresh.

I tend to concur with Ben Will a writer with Marketing pilgrim who says the best strategy on improving your google rankings is by regular posting. Search engines in their pursuit to provide their users with quality content, will always rank high sites that are updated on a continuous basis.

Therefore, for those people that are consistent when it comes to blogging, you need not worry of being affected with Google Fresh. But one point that Ben raised that I somehow disagreed with is the use of forum marketing.

For some time now people are spamming forum sites with their links thus making them appear like link farms. If you have to go this way, the best strategy is to join a forum marketing site that is moderated well. Note that in order to gain web presence on forum sites you need to invest a fair amount of work and time.

The new google algorithm change will have a great impact as regards to pay per click advertising; this was according to Jeff Allen. Though Google did not state anything to this regard, Jeff thinks that in the long run people that use PPC in their marketing campaign will feel the effects of this change.

I believe the reason of him thinking so is because Google has always sort to reduce the gap between organic search traffic and paid traffic. For people seeking to make money from home based online work like blogging, need to generate fresh content regularly.

One thing that remains constant when it gets to marketing on the internet through search engines is content. In fact, if you concentrate on updating your site with quality information you can be sure that every algorithm change will be to your advantage.

google rankingFrom the word go, google ranking has always been about producing quality content on an ongoing basis. But you can consider yourself lucky if the niche you are involved in does not require regular updates.

According to Google, the new Google Fresh change will only affect some topics and leaving out others. Therefore, in case you are in a niche that calls for timely or daily updates you need to be warily.

Those of you who have been updating your sites regularly can relax. Even if you note that your google ranking have gone down, keep updating your content as usual and it will not be long before you find your site ranking even better than before.

The debate for the last three days has been whether Google Fresh update is about consistency in updating new content or not. SEO experts are worried that in the pursuit to provide readers with fresh content, it does not necessarily means the content will be of high quality.

There is a lot of old and valuable content out there that may not feature yet some of this content is of great value to readers. Google needs to be careful not to compromise quality content in the name of providing fresh content.

Take a scenario where a small online business is trying to complete with a big site that produces hundreds of fresh content. Lets us hope that the new Google algorithm change it will take into account the quality of the fresh content.

Another aspect that this new google ranking brings forth is the issue of websites creating blogs. With a blog, webmasters will be able to generate fresh content on a regular basis thus improve their rankings on search engine result pages. Therefore, if you do not have a blog it is the high time you now seriously considered creating one.

With Google changing their algorithms every so often, most online marketers are finding it a great destruction. But let me repeat this again, if you concentrate on generating quality content, no algorithm change will affect you negatively.

Note: Content will always remain the main ingredient in any algorithm formula.

Most people are seeing the changes today, thus share with us what you think of the new google ranking algorithm. Do you think this google algorithm change places more emphasis on content freshness or not?

You can also share with your friends on this new google ranking change by using the social icons on the left of this blog.

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