List/Grid Tag Archives: keyword tools

Is Google Keyword Research Becoming Irrelevant?

Is Google Keyword Research Becoming Irrelevant?

keyword analysisWhen I woke up this morning I had already decided on the topic to write about but something strange happened. I read a lot in order to come up with articles thus I’m forced do research by entering keywords in the google search box.

It then crossed my mind how Google has been going on and on about leveling the playing field as far as SEO is concerned. The research for my intended topic was diverted and I began researching on something else.

I wanted to see whether the results I got had websites that did not have any relation in terms of the keyword phrases I entered and if so, whether they were want I was searching for.

This was my finding, the search results were almost 90% related to what I was searching for and all the sites had used the same or relevant keywords within the content.

So, how is google going to rank sites that don’t care about SEO though they have great content?




This is the question that got my adrenaline running and thus the reason of writing this article. Many webmasters and web marketers are wondering whether keyword tools have become irrelevant and it’s only fair they know the truth.

The motivation to write about this is also because of the recent google algorithm updates that have been taking place. If there is an SEO expert that can explain to me like a layman how google is leveling the playing field by their new algorithm update I would be so happy.

For a long time now SEO experts have been using different tools to market on the internet. Publisher after publisher have been writing articles showing people how to do google keyword research in order to rank high on SERPs.

There are webmasters and bloggers whose sites are based on keyword phrases such as “keyword tools”, “Keyword research” and other related keywords. A look at the blogs about site optimization, thousands of articles have been posted teaching on how to optimize using keywords.

That notwithstanding, there are hundreds of people and companies that have spent endless hours designing programs to help in keyword research. Some of the best keyword research tools include Word Tracker, Keyword Discovery, Keyword Winner, Market Samurai and many others.

Bloggers really love using wordpress to create blogs. This is because wordpress comes with amazing plugins that can really help you generate traffic.

One of the plugins that almost all wordpress bloggers use is All In One SEO and the other is Yoast WordPress SEO which I personally use. These are plugins that help bloggers conduct keyword research among other optimization practices and thus the reason why blogs do well on search engines especially google.

Google also has the Google Keyword External Tool to help site owners and web marketers know which keywords to optimize on within their content or to use in their Adwords campaigns.

google keyword research

Google’s bid to level the playing field has resulted in the release of major algorithm updates. The latest was Google Venice which is said to de-index sites that build backlinks unnaturally.

According to google, they want sites that have quality content but know nothing about SEO to have their fair share of organic search results. How is that going to work or improve search results?

The result of ranking sites without considering keyword usage will mean that a site can rank high but since there is no keyword optimization it can rank on any google keyword phrase. If you ask me, that will only led to total confusion.

Search engines are robots and for that reason they can never tell what your articles are all about. The only indicator they have to know what your content is about is by checking the words you have repeated.

The other parameter engine spiders use is checking the authority of your site. The more relevant and quality sites pointing back to your content the better you will rank on SERPs.

How is it possible that someone writing about a given topic and fails to mention specific keywords will rank same with another person who has optimized his content with relevant keywords?

If you ask me that is not possible!

But I have to give a thumps up to google for enabling their bots connect words that are related, stemming, plural and relevant. This will go a long way in ensuring that bloggers and webmasters optimize their content without making it obvious that there are phrases they keep on mentioning.

Going round in circles

It may appear like my arguments are unfounded or maybe my understanding of leveling the playing field is misplaced. What google is trying to do is keep webmasters and bloggers on their toes.

People have found many loop holes in the Google ranking formula thus the reason for google to scare them off a bit.

Do not get me wrong, search results have really improved especially from December last year when Panda Update was first released. After that they have been several panda versions that have been released and for sure they have helped reduce crappy content on search results.

What I find hard to comprehend is the death of keyword research all in the name of ranking sites that do not know anything about SEO. It would be understandable to find a way to deal with sites that over optimize using keywords.

No matter how many times google alters its algorithm formula, there is no way they are going to eliminate the use of keywords. Therefore, those of you who might be hoping to rank without using keywords you better rethink.

The recommended thing to do is to put more emphasis on generating quality content and being careful not to check on your keyword density.

Work on your keyword usage to ensure that you don’t over optimize but at the same time make certain search engine Crawlers know what your content is all about.

Now, to answer the question that we asked: Is Google Keyword Research Dead?

NO!

Never!

Keywords tools and keyword optimization strategies are here to stay. Anyone that ignores or is naïve about anything pertaining to SEO is leaving a lot of money on the table.

Generating content without doing keyword research is like trying to hit a target while blind folded. Just as water is important in sustaining life, so is keyword research in search engine optimization.

Soon you will read of articles claiming that SEO is dead. For me I think SEO is here to stay, what I think will change are the strategies of doing SEO.

The two driving forces of google internet search are keywords and backlinks. While keywords help search engines know in which niche to rank you on, backlinks tell search engines the authority of your site.

If you were thinking of re-strategizing and stopping the use of keywords within your content, your competitors will be the ones smiling all the way to the bank.

The panic that is taking place in the online marketing arena tells me google has succeeded in scaring site owners. Every day, article after article are been released spelling doom to people who do SEO.

Now that you know better; rest easy and don’t allow Google to take you around in circles. The only way they are going to completely level the playing find is hire millions of people to read each and every article released on the web.

If you come across an article that talks about how to do google keyword research or the mistakes to avoid in keyword research don’t say that these articles are irrelevant. They are relevant now and they will be for a long time to come.

Summary: Researching for keywords in a bid to rank on Google or other search engines is absolutely imperative. There is no way of telling what your content is about unless you mention certain words related to your niche or topic.

Do you agree or disagree with me? Post your comments in the section provided below.

If you think this article will help arrest the fears of other bloggers go ahead and share, tweet, +1 or like this blog post.

 

Author:

Subscribe to Work Online At Home Blog by Email

Keyword Research That Guarantee You Rank High

Keyword Research That Guarantee You Rank High

The core ingredient of generating organic traffic is the proper use on online keyword tools. Talking to SEO experts, will reveal to you just how keyword research can go a long way in boosting your part time work online ventures.

Keyword tools help you to identify which terms people in your niche search for while browsing the net. It is from the research you will do that will determine which topics to write about. Always choose topics that have more searches. guaranteeing

Now lets us look at the different components of structuring your keyword Placement.

Domain Name And Blog Title:

Before you choose a name for your site, it is critical that you do some groundwork to optimize your domain name. (For best domain name and web hosting services visit Hostgator. Get up to 25% discounts when you use this cuopon codes “workonline25” or “moneywise7724“) Select a commonly searched for keyword phrase with at least two words. Use some of the free keyword tools like Google Hot Trends, Word tracker or Google Keyword tool.





The same should go for your homepage. Most part time work online entrepreneurs assume that a blog headline should be a descriptive of their blog content. But you would do better to go for specific competitive keywords in your title and domain name.

The reason for this is because search engines take you homepage to be the most important page of your blog. Also, most people will link back to your homepage thus it will rank faster. Therefore, do not shy away for going for the top keyword phrase in your niche for both your domain name and blog title.

It will definitely take you a while before you rank on the first pages of top search engines, but the day you will rank it will be worth the wait.

For example, on my blog am targeting to ultimately rank for the keyword work online. I started my blog in January and my blog is already on page 5 of google and page 2 of Yahoo and Bing. At this rate, you can bet that by the end of the year I will surely be on page 1 of google.

Work online gets an average of 1 million searches by using the Google Keyword Tool. In the meanwhile, as I seek to rank on work online, other secondary keywords like working online, work online at home, work online home am already ranking high and getting traffic from them. In fact on the working online am on page 2 of google.

If you target to rank on low competitive keywords on your homepage, you will surely get high placement fast, but you will have lost out on lots of online traffic. But in case you are out to flip websites then you can use keyword tools to identify low ranking key terms.

At this point it will be good I let you in on two of the most valuable keyword tools softwares that every blogger must have. These keywords tools are AutoBlog Samurai and Keyword Winner. (Note: both these tools contain my affiliate links).

Since we may not be targeting the same keywords or niches, take time to identify which keyword terms will best suit your blog. It would be better you spend all your time researching on the right keywords to target, rather than being in a rush to build a site and later regret.

The secondary keyword phrase factor: Now that you have chosen you main keyword, it is recommended that you look for related long tail keywords that you can rank quickly. In my case, some of the long term keywords include work online at home, working at home online, income from home, earn extra income from home e.t.c.

keyword toolsThese long tail keywords are less competitive thus you can create posts using such keywords and rank faster. As you generate content, also remember to build backlinks using these same long tail keywords.

This goes to show that you can still cut a niche for yourself in competitive niches by wisely using keyword tools properly.

Plugins:

At this point allow me to let you in on a secret; wordpress is the best to use when it comes to blogging. This is mainly because of the various powerful keyword tools and plugin available.

One of the ideal and new wordpress plugins that I highly recommended is WordPress SEO. When you contact most SEO marketing experts, you will notice that most of them are using wordpress SEO.

With this tool you can play around with your titles to ensure you generate decent blog traffic. The secret is to target two keywords with one blog post. This is how you do it, on the blog title use a keyword like Keyword Research… but on the plugin you can tweak the title to read Keyword Tool…

This will mean, though on you blog title the topic will be reading Keyword Tool, on search engine results it will read Keyword Tool… This will go a long way in ensuring you come up with captivating headlines and at the same time manage to optimize your title for top search engine placement.

Believe it or not this WordPress SEO plugin is absolutely free.

Note 1: As you come up with enticing blog title and optimize on them, ensure that the body of your articles has insightful content. Creating in-depth write ups makes sure that people link back to your blog pages thus achieve high page rankings.

Note 2: Most people write for search engines which I highly discourage. It is advisable that you create content that is readable by human beings rather than engine bots. Anyway, engine spiders will not buy products on your blog.

As you write for your audience it is Ok to tweak your content a little bit for you to generate organic search engine traffic. And thus the more reason to use online keyword tools for search engine optimization.

Onsite Pages:

We have seen just how keyword tools can help you come up with keyword phrases to target on your home page. But now let us see how your online pages can also help you rank for competitive pages.

Personally, as you can see from my blog I have come up with only 1 page which is my online store. This tells you that I need to work on getting more pages for my blog.

When you look at the top ranking blogs, you will notice that on their navigation bar they contain very competitive keywords. This is a very effective way of onsite SEO for work online entrepreneurs.

As you create pages on your blog, use keyword tools to identify the competitive terms in your niche.

Using keyword tools is fundamental when it comes to keyword research. The online market place is so competitive and you must know how to play the game so as to remain in contention of making money online from home via your blog.

With proper use on keyword tools you can succeed in self work online employment and join the big players in internet business.

Are You Using The Right Search Keyword Tools?

Are You Using The Right Search Keyword Tools?

Yesterday we talked in-depth how to structure your blog for SEO using keyword tools. We saw how you need to come up with a domain name and a title for your blog. The article proved just how wordpress is preferred when it comes to blogging because of the availability of powerful plugins.

As per the comments I got, it is imperative today that we discuss some of the keyword tools that are available.

Content is the key to any search engine optimization ambition. But before you write anything, you need to know what your audiences are searching for. For example, for me to decide to write about the various keyword tools, a comment was posted on one of my posts.

Always seek to identify the pressing issues in your niche and then offer workable solutions. This way you will have a loyal fan base thus make money from home.

There are many keyword tools you can use to determine which terms are best to optimize on, but on this write up we shall look at 8 of them.




1. Keyword Winner: This SEO wordpress plugin was designed by Daniel Lew, one of the top SEO experts in the blogging world today. This is a paid keyword tool that will enable you to come up with targeted keyword terms by a click of a button.

The tool helps you in coming up with competitive and optimized titles. It also among other things assists you to get keyword suggestion that have low competition and high searches thus ensure you rank faster.

If you are serious about making money from blogging then I advise you to get for yourself a copy on the Keyword Winner.

2. Google Analytics: This is one of the most used programs by bloggers. The beauty of it is that apart from it helping you determine which keywords are bringing traffic to your site, it is free to install.

Google analytic helps you to track your traffic sources, page views, maps, bounce rate and most importantly, keywords bring traffic to your site.

My advice to bloggers starting a blog is that you need to have a google analytic account. This way you will be able to know which keywords are getting you more traffic hence optimize on them some more.

With Google analytic you will also be able to know which search engines are bringing you more traffic. This helps you identify which search engines you need to optimize your blog for and thus get traffic from them too.

3. Google Webmaster Tool: With this keyword tool you are able to see the impressions your site gets and the number of clicks. Impressions means the number of times your blog shows up on search results as people browse the internet.

Once you have an account with Google Webmaster tool, which if free, you will also get to see on which page your site appears on Google and with which keywords.

The tool can really assist you identify which pages on your blog need more SEO help to rank better. When you know the blog posts that need help you can decide to add more backlinks hence attract more organic traffic.

Ideally, it will be better to concentrate on pages that need just a little boost to get more traffic instead of coming up with new webpages.

There are other addition statistics you can view using this keyword tool and they include crawling errors, site map and sites linking to your pages. Of all the tools, this is a must have keyword tool.

4. Google Suggest: You will note that every time you start typing on the Google search box you get other suggestions. This is a very powerful keyword tool you can use to identify other related keywords to optimize on.

find longtail keyword

The tool was added to ensure that users get what they are searching for much faster. Ideally, the more people search for a certain term the more likely it will appear on Google suggest. Some think that this tool can be subject to manipulation but that is still debatable.

If you note carefully, after you have done a search for a common keyword, there are other related keywords that appear at the bottom of the search results. These are also other suggestions you can use to determine what to write about.

5. Yahoo Answers: It has been noted that most searches conducted on the internet are inform of questions. This shows you that people are in need of solutions to their problems.

This is the main reason that expert bloggers suggest that when you offer people educative content, earning income from home will be easy. One place you can go to and get to know the issues being faced by people in your niche is on Yahoo answers.

All you need to do is enter related keyword terms in your niche and you will see the questions being posed on that particular topic. The results will normally be the most asked questions in your niche.

Armed with these results, you can easily choose topics to write about and thus offer insight.

6. Wordtracker Keyword Tool: This keyword tool is effective for people seeking to launch a new blog or website. The tool collects it data from Meta Crawler, Yahoo and of course Dogpile.

With this free tool it is easy to get keyword phrases that are commonly search for and also the ones that are less searched for but still can bring you good traffic.

7. Google Keyword Tool: The first thing I do when I put on my computer is open the Google Keyword Tool. This should tell you that it is one of the most used keyword tool in the blogging sphere.

Longtail Keywords Google-keyword-tool

With this tool you are able to gather the estimated number of searches per month for certain keywords. Ideally, the tool was designed to help marketers who use Google Adwords (a (PPC) pay per click advertising strategy).

Google Keyword tool helps you to also see the level of competition for particular keywords thus help you choose which key terms to target and hence rank faster.

The tool is able to filter searches in terms of countries and languages. It is also advisable that you use the exact match and broad match when determining which keywords to target.

8. Google Trends And Google Hot Trends: In case you want to know which are the hottest and latest keywords then google trends is the tool to use.

Studies have shown that about 25% of the searches done daily on the internet are new. Therefore, for you to know this searches you need to use Google Trends.

Here you will also be able to see search results according to language and countries.

There other Keyword tool similar to Google Trends is Google Insight Tool.

These are just some of the top Keyword tools that you can use to come up with content on your blog. Note: keywords are composed of 3 segments.

a. Major keywords: This are the terms that have one phrase.  e.g twitter, work, marketing and so on.

b. Body keyword phrases: Good examples are terms like twitter marketing, online marketing, work online, and so forth

c. Long tail keywords: These are the keyword phrases that contain more than 4 words. A case in point is search terms like work online from home jobs, online marketing case studies and so on.

Now that you are armed on how to get keywords to target on you blog, go out there and start earning income from home with ease.

© 2017 Work Online At Home. All rights reserved. XHTML / CSS Valid.
Proudly designed by Theme Junkie.
Real Time Web Analytics