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How To Market Your Online Store Website Effectively

How To Market Your Online Store Website Effectively

This blog is dedicated to showing you ways of online money making from home. That is why on this post we shall discuss one of those strategies, that is, making money through an online store website.

Every passing day people are starting to appreciate buying products online. A few years back, western countries where the only ones taking advantage of shopping online. Today, the developing nations are quickly catching up.

The craze has been brought about the amazing discounts and deals one can get from purchasing items on an online store website. Studies have revealed that during the holiday season, sites like Ebay and Amazon record the highest sales volumes.

It therefore goes without saying; if you can start your own online store you will easily make money online at home. But most people make mistakes when it comes to building an online store website. To avoid been one of them, you are better off reading this post to the end.

The internet has really advanced and it is now very easy to have your own online shop within minutes. With some online store websites for example Amazon, you can create your own store and become an affiliate.




Furthermore, most web hosting sites include a shopping cart as part of their hosting package. Try it out and you will see how simple it easy to set up your own web store within minutes. As for those who use wordpress, there are plugins you can upload and have your online store set up within seconds.

And did you know that you can also set up a shopping cart on your site through PayPal? All you need to do is open an account with PayPal (Free) then copy and paste some HTML codes on your site. As people buy your products, PayPal will take care of the transactions for you and deposit money in your account for a small fee.

From the above you can see that the issue has got nothing to do with building an online store website. In fact, setting up an online shopping cart is the easy part. The challenge is how you can attract customers to your online store website.

how to increase sale to your online store

It will be of no benefit to you to spend your precious time and money creating an online shop if no one will come buy your products. The critical element in making money online is traffic generation. Without traffic no blog, website or online store would make a penny.

If you surf the net, you will come across very good looking sites that do not generate any revenue. This is because looks have got very little to do with making online sales.

Some years back all you needed to do is create a site and submit to other top sites. These included sites such as Google, Yahoo and Dmoz and within weeks you would start attracting traffic.

Today, the ball game has totally changed and it is very difficult to rank. The competition has become so stiff especially for certain keywords like online shop or online store. This means it would take you years before you would rank on particular keywords thus make money selling online.

Considering the high competition that comes from promoting your online store website on search engines, what would be the best approach?

Online retailer sites like Ebay, Yahoo and Amazon already have high reputation thus it will impossible to compete with them. In addition, there are other millions of online shops out there also looking for customers on the net.

But do not let that dampen your spirits of creating your online store website. There are excellent internet marketing strategies you can adopt to funnel traffic to your store.

The secret is simple, keyword research. Rather than seeking to rank for keywords like online shop or online shopping store, optimize for terms that are less competitive. Leave the big boys to rank for the high competitive keywords since they have the money to spend.

As for you, seek to rank for less competitive keyword phrases that people search for. It will cost you an arm and a leg to appear on 1st page for top rated keyword, but does not spell doom for your online store website.

If you apply the strategy you are about to read below, do not be surprised to find yourself facing zero or minimal competition. This will catapult you ahead of most work from home online business individuals out there.

How to make your first dollar from your online store website

Normally, when people are searching for products to buy, they go directly to the top online retailer shops. This is because the sites have variety of products and they also are secure.

It would take you years if not centuries for you to get to the same level with the top brands. The best approach to generating traffic to your online store website is to link the well known online purchase sites to your blog or website.

Prior to setting up an online shop, you first of all need to launch a content based blog or website. The blog should be centered on one particular niche. This way you will rank faster on search engines result pages thus drive targeted traffic to your blog.

Note: Visit Site Build It and you will be amazed on the rich tools that can help you build a site. You will also have access to top rated tools that will help you generate traffic online. Let me also add that their support structures are the best.

As you keep on generating content, search engines will begin directing organic traffic to your site. It may take a while, but if you target a low competitive niche it will take a short period of time.

learn how to market online

It will even take you a shorter period if you target long tail keywords since they have very low competition. Though the traffic from long tail keywords is low, you will rank faster. Besides, the more you publish content the more your traffic will increase.

Once you have started generating targeted traffic, you can now go ahead and create an online store website. Considering that your blog is focused on a particular area, it is prudent you also build a niche store.

Do not sell anything and everything and yet the people coming to your blog are targeted. For example, if your blog is sharing content about computer accessories, you should not include gardening tools in your online store website.

How search engine traffic is important in bringing customers to your niche online store.

The key to funneling traffic on the internet from search engines is CONTENT creation. As you publish articles that are unique, insightful and of high quality, search engines will definitely send customers your way.

In the beginning the traffic may be low, but as you keep on adding more pages to your site, the higher your traffic will go. It is advisable that you generate articles that have niche keywords so as to get targeted visitors.

So as to boost your online sales conversion, you need to generate targeted traffic. That is why it is better to first use your blog to funnel traffic to your online store website.

For instance, if you go to the header on this blog you will note that there is a link called; work online shop. I have linked my blog to an online store website that I created on Amazon.

On the store, you will only find products related to the content on my blog. These articles are rich in keyword thus ensure targeted traffic come to my blog. Some of my visitors end up clicking on my work online store and buying what they need.

Summary: Rather than creating your own online store and marketing it to compete with the giants of the game, you would be better of using your blog to get customers. It is easier to generate traffic to your main site as compared to competing with other established online stores by marketing your store separately.

Therefore, if you want to sell your eBook that teach people a certain language, first launch a content based site on the said topic. Provide your target audience with valuable articles about languages and in turn search engines will send traffic to your site.

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