Technology has truly taken the world by storm and you do not need to look far to see how people’s lives are being changed by gadgets. For online marketers two simple but effective tools are the facebook like button and the share button.
Since the rise of social media sites, which initially were created to help people socialize, now advertisers have taken advantage of these websites to promote their businesses. As we speak, social media marketing is one of the most effective online marketing arsenals.
The secret behind social network marketing is to know that people always have needs. Thus when they congregate on one platform you are just required to identify what their needs are and offer them solutions. Research has proven that people interested in fashion will group themselves together. This is a good opportunity for you as a fashion designer to show case you work and get some customers while you are at it.
Ideally, there are many online marketing strategies you can use on social media sites like facebook, LinkedIn, Twitter and the like. But today let us look at the power of the facebook like button in online marketing.
Important to note, is the realization that the facebook like button and share button have become quite effective in online promotion. Therefore, if you are blogging for money you need to include these plugins on your blog right away. And this is why…
Facebook like button:
The “like” is a button that people normally press whenever they are attracted in what someone else has posted. To most people the facebook like button seems to be of no importance, but assuming so is failure to see how facebook really functions.
Click here to learn how to install the facebook like button on your blog. As for those that are using wordpress, you can add the Gosocial media plugin and have several share button installed.
The “LIKE” button on facebook works like this; when a person clicks the button, whether on facebook or on your site plugin, facebook post that information on the person’s status wall. This means that all his/her friends will get to view the data.
In turn, the person’s friends will most probably wish to know what is this that their friend likes, in the process a post can turn viral hence help establish an awareness of a certain event, product or blog content.
Generally, people connect with others of whom they share the same interests. Therefore, they too may end up pressing on the facebook like button and making your post go completely viral.
Imagine you have 500 friends who are in the same niche as you are. If you post high quality content that is helpful, a good number of them will “like” your content thus exposing your blog content to their friends too. Some of their friends may also end up liking your content thus exposing your content to even more views.
Some time back we shared about the power of viral marketing and the facebook like button demonstrates its potential.
The other avenue that the facebook like button can be beneficial to your online marketing is when facebook recommends to your friends your business. Here is an illustration, if friend X and Y are connected and then friend X likes a certain work from home business program belonging to friend Z, the same program will be recommended to friend Y.
This just goes to show just how vital social media marketing is to both bloggers and webmasters. Any online marketer that ignores the power of social networking is simply going to miss out on a lot of potential targeted traffic.
Again this is another powerful tool that allows people to broadcast information online to various websites. The share button ideally works just like the facebook like button only that the information on the share button is more detailed.
While the facebook like button shares information to facebook, other site like twitter, LinkedIn, Digg, Technocrati, Delicious also have their own custom share button. All these buttons are a means that can help you in viral marketing.
Apart from the facebook like button and the other sites’ share button ensuring you generate targeted blog traffic, they too help you pass on helpful data. However, it is recommended that as people click your share button, you too should like other people’s business and content too.
As a serious blogger, you should be active in your social network by actively sharing what others have posted. This should be on topics that you find useful to people in your niche. As you share other people’s business and content, they too will easily recommend your content to their friends thus increasing the chances of your content going viral.
The main reason that the internet was created was to share information and ideas. Therefore every opportunity you get to share what you know you should do it on the net. With the help of easy to use tools like the facebook like button and the share button you will definitely cut a niche for yourself in no time.
Conclusion: If you are serious about blogging for money then social media sites are a good place to start to generate referral traffic. Show your participation by actively reading other people’s content within your niche and clicking on their facebook like button or the share button.
It will not take long before people take notice of your activities and they will reward you by reading and sharing your content too. To create an online brand name that will last you need to build relationships. The sharing button is one means of generating an online presence thus make money from home.